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Partnership Development Consultant

Apply now Job no: 509179
Work type: Full Time - Fixed Term Contract
Location: Gaydon, Warwickshire
Categories: Design

Aston Martin is built upon the passion, skill and creativity of the people who dedicate their working lives to the most iconic brand in the world. Every intricate stitch beautifully expressed line, and the stirring noise of our engines is a manifestation of the desire and collective spirit to create the most beautiful cars: the soul of Aston Martin made real.

Job Purpose:

To acquire, activate and service brand partnerships

Key Duties & Responsibilities:

  • GENERAL AIMS & OBJECTIVES

    • Work with the partnership management team to partner with the correct brands, increase and enhance Aston Martin’s global brand recognition
    • Manage the relationship between Aston Martin and assigned key brand partners
    • To be the primary point of contact at Aston Martin for those brands and to provide a consultative activation service to     those partners
    • Support Aston Martin F1 Team in partner activation
    • Ensure that both parties maximize each partnership to its fullest potential, so that the agreement may be upsold/increased on renewal.

    SALES

    • Be able to think creatively as to how AML may be able to help brand partners achieve their core business objectives
    • Work closely with AML’s Senior Management, Brand Strategy, Marcomms and Design teams, to formulate a strategic approach to partner acquisition which is well aligned with the overall objectives of the group
    • Develop tailored pitch documents and proposals and be capable of presenting them in a compelling and engaging manner
    • Negotiate deliverable rights packages, in return for financial investment
    • Where necessary, manage contracted Introducers for the purposes of brand introductions
    • Be diligent in tracking and reporting on conversations with potential brand partners

    COMMERCIAL, LEGAL & FINANCIAL

    • Work closely with legal and finance on the drafting of such agreements
    • Ensure that the cost to service any agreement is kept within pre-defined targets

    ACTIVATION

    • Work across several key Aston Martin functions/departments, to deliver contractual assets and fully integrate partners into AM’s core marketing and communications activities (global and regional):
    • Co-write an activation plan with each partner, identifying the key milestones and opportunities for them to engage with Aston Martin’s own road map
    • Work with colleagues to provide a suite of core activation assets e.g. brand partner guidelines, photography and film footage, activation calendar
    • Work with marketing, communications, and design, to ensure timely approvals of materials submitted for approval by the partners
    • Introduce and support the licensing and design team in developing co-branded products with the relevant partners to deliver additional revenue for AMP.

Qualification & Experience:

  • Have experience of working for a rights holder and a proven track record of selling commercial partnerships and/or sponsorships.
  • Have experience and a sound grasp of partnership and sponsorship contracts.
  • Experience in selling corporate partnerships and/or sponsorship.
  • Solid grasp of the “Marketing Mix” – Above and below the line.
  • Ideally experience of working for a rights holder – e.g. automotive brand, sporting federation or team.

Behaviours:

  • Communication – Ability to bring people on a journey
  • Credibility – Able to engage with senior level execs and CEOs
  • Presentations – Able to write presentations and present them
  • IT skills – E-mail, Word, PowerPoint, Excel & an understanding of social media platforms
  • Team player
  • “Can-do”, “anything is possible” approach
  • Organised and disciplined
  • Creative thinking to solve problems
  • Personable and able to build relationships easily with clients
  • Confident in leading meetings and speaking in public
  • Comfortable in negotiation

Belong at Aston Martin

We understand that the incredible beauty, craft and art that defines an Aston Martin comes from the inclusion of our amazing people.

We welcome the unique contributions that you can bring in terms of your education, opinions, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, colour, religion, disability, sexual orientation and beliefs.  We celebrate diversity and are seeking applicants who can bring something different.  Please speak to us if there is anything you need to support making an application with us.

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