Paid & Social Media Consultant
Apply now Job no: 500674
Work type: Full Time - Permanent
Location: Gaydon, Warwickshire
Aston Martin is built upon the passion, skill and creativity of the people who dedicate their working lives to the most iconic brand in the world. Every intricate stitch, beautifully expressed line, and the stirring noise of our engines is a manifestation of the desire and collective spirit to create the most beautiful cars: the soul of Aston Martin made real.
The focus of the Paid and Social Media Consultant is twofold: to facilitate regional media campaigns and to implement engaging campaigns across Aston Martin’s social media channels. In terms of paid media, you will be responsible to ensure that regional media campaigns are implemented effectively and that the impact of these campaigns are tracked and corrective actions are taken where necessary. For social media, you will work with an agency partner to grow Aston Martin’s presence and engagement across all the global social media platforms. You will work closely with content creators, the Strategy and Implementation teams, as well as the regional Marcom teams.
Coordinate status reviews with media agency, central and regional stakeholders to identify areas of improvement or best practices that can be shared
Facilitate the approval and payment process to ensure that media campaigns are implemented on time
Collate and report on the impact of media campaigns, assess return on investment & identify areas for improvement, ensuring that corrective actions are developed and implemented
Coordinate with social media agency to develop monthly social media calendar in conjunction with the rest of the Implementation team, Brand Communication and Regional Marketing teams
Work with Social Media agency to develop creative social media campaigns that drive engagement to meet the company’s sales & marketing objectives.
Ensure that regional social media accounts are functioning optimally and that the regional teams have timely access to the latest global plans
Coordinate regular reviews with broader Marcoms community on the impact of social media campaigns in order to identify improvements and take learnings for future campaigns
Facilitate the necessary approvals for social media plans
Establish excellent relationships that facilitate collaboration with internal stakeholders including; Brand Communication, Design, Product and regional Marcom teams to maintain alignment across projects
Proven project management and cross functional influencing skills
Track record in developing engaging communication strategies, deployment, tracking and taking corrective action
Experience in developing and deploying social media campaigns would be highly beneficial
Experience in coordinating activities with third party suppliers on specific projects
Skilled at collating and reporting results to drive discussion and decision making
Working knowledge of marketing best practices within the luxury and/or retail sales sector
Demonstrable ability to prioritise tasks and have effective time management, communication and analytical skills
Capable of working as a part of a small team and to work cross functionally to deliver goals
Working knowledge of MS Outlook, Excel, Word, PowerPoint and Lead Management
Working knowledge of Salesforce/Synergy platform, Social Studio and Domo would be beneficial
Access to Mercedes and FCA car lease scheme.
Private Medical Cover - Single cover, Family cover at an additional cost.
Health Shield Cash Plan.
26 days annual leave + statutory bank holidays.
Individual Performance Bonus (IPB).
Discount on our lease schemes with variety manufactures
Company pension scheme - Initial 3% company contributions rising (after two years' service) to double-matched company contributions of up to 12%.
A wide range of discounts with associated partners.
Advertised: GMT Standard Time 07 Jan 2021
Applications close: GMT Standard Time
22 Jan 2021
Back to search results Apply now Refer a friend